Skripta

Room to think.

Visual identity / Synaptic

Skripta

An identity for a new way of working.

Skripta is an AI workspace for consultants, designed to help organize, present and communicate their work. Its Synaptic identity gives the connection between human expertise and machine intelligence a visual language.

Finding the connection.

A wide field of sketches narrowed toward one connected form:The Strand

Ideas, intertwined.

The Strand, lettering and icons share subtly softened details, giving the identity a friendlier, more human character.

Type with a human touch.

Focal Maxi brings the softened character of 1970s phototypesetting into a contemporary sans serif. Its subtly rounded edges connect the clarity of geometric type with the warmth of print.

Focal MaxiLight to Black · With italics
AaSoft curves.
Strong character.
for the 20%
of work that
drains 80%
of your energy

Expressive enough for headlines.
Clear enough for everyday work.

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 & @ ! ?

A core with character.And room to play.

Tangelo, Anti-Flash and Jet form the core palette. Supporting colors add range in backgrounds, graphics and illustrations, while the core colors keep the system consistent.

Core colors

Supporting colors

Greys

A shared language.From the mark to the details.

Simple shapes and rounded edges carry the same sense of connection into the icon family.

Human moments.Digital imagination.

Candid people and collaborative work sit alongside dimensional technology imagery, abstract textures and natural forms.

Person in an orange top looking out over a city at night.
Person working on a laptop in a warm wood-paneled lounge.
Layered translucent digital processor illustration in pink and white.
Violet and blue dimensional geometric grid.
Two people collaborating at a table by a large window.
Portrait of a person in a bright office.
Luminous violet and blue particle form against a dark background.
Aerial view of textured deep blue ocean water.
Person in an orange top using a phone in a shared workspace.
Person making an expressive movement on a city street.
Blue and green water seen through ribbed glass.
Portrait of a person wearing a blue shirt.
Curved modern building rising into a blue sky.

Give it a twist.

The Strand becomes a pattern, then a texture. Repetition, distortion and color give one idea a wider range of expressions.

Orange Strand pattern twisted into a dimensional texture
Cyan Strand textureViolet Strand texture

A proper introduction.From identity to interface.

The launch landing page introduces Skripta as an AI junior assistant for consulting teams. Research, writing and slide editing come together in a clear story, with product examples, features and a waitlist.

Full Skripta launch landing page design, from introduction and product features to the waitlist

Out in the world.The idea keeps moving.

From social posts to screens and large-scale graphics, the Synaptic concept explores how the identity works across different formats.

Skripta

Visual identity
Santiago Gomez & Daniela Gomez

Santiago GomezBrands, products & everything between.Back to top
SGómez